Agency: Nail Communications
Client: Wesleyan University is a prestigious liberal arts college in Middletown, CT.
Project Description: I led the bold redesign of their main website and their Admissions microsite (called “Be Brave”) to attract potential students. Both website designs utilized a new brand guidelines for Wesleyan. The messaging was focused on attracting courageous, risk-taking students.
Admissions Microsite URL: www.bebrave.wesleyan.edu
Main Website URL: www.wesleyan.edu